FOR IMMEDIATE RELEASE
Kyla Wright, 605.342.0266
Leslie Prevish, 303.500.3318
First Toddler Balance Bike Race Set for June 11 in Lincoln
2016 Strider Cup Series features family-friendly activities
Rapid City, SD (May 17, 2016) — Strider Bikes, the world’s leading manufacturer and marketer of children’s no-pedal balance bikes, is kicking off its 2016 Strider Cup Series with the Strider Cup Race presented by Raising Cane's on June 11 in Lincoln, Nebraska. Many of the registered toddlers are from Lincoln, Omaha and the surrounding area, however racers from around the country are making the trek to vie for a podium finish, including toddlers from Florida, Wisconsin and Ontario, Canada.
The June 11 race in Lincoln is the first of three events in the national Strider Cup racing series for toddlers and children. These family-friendly races are for the tiniest competitors and will give small children a chance to put their Strider Balance Bike skills to the test.
The event includes races for 2-, 3-, 4- and 5-year-olds. Registration fee is $25 online before June 8 or $35 on-site. Racers will receive a Strider jersey, number plate for their bike and a goodie bag valued at more than $50 with their registration Pre-registration is open at http://www.striderbikes.com/lincoln.
A typical Strider race scene features hundreds of excited and proud young parents and grandparents eagerly encouraging their young racers while ringing bright yellow cowbells as the starting gate drops. Toddlers, some still in diapers, lean forward, kick their short legs, and embark upon their 600-foot plus journey over obstacles such as dirt mounds and wooden ramps. All racers are treated to a celebratory podium award ceremony immediately following their main race, where they will receive either a trophy or a medal and pose for the cheering crowd.
On April 17, the Raising Cane’s Chicken Fingers® franchise in Lincoln, Nebraska, teamed up with Strider to give away 120 Strider Bikes to local youth, including over 50 bikes to the children and families at the Montessori School for Young Children in Lincoln. Several of those recipients are expected to participate in the June 11 Strider Cup Race.
The Strider Cup events also include races for athletes with special needs in conjunction with the Special Olympics program in each city. In Lincoln, 24 Special Olympics athletes received Strider Bikes and are learning to ride for the June 11 race. These athletes will race the 12” models, as well as Strider’s new, larger 16” and 20” balance bikes, which the company launched in 2014 specifically for the special needs community. Strider has waived the registration fee for riders with special needs.
Upcoming Strider Cup races are slated for June 25 in Salt Lake City, Utah and July 9 in Spokane, WA. Participating in any of these events automatically qualifies the rider for the Strider Cup World Championship, July 29-30 at Pier 35 in San Francisco, California. The Strider event page, http://www.striderbikes.com/events has more information on all of the races.